Flexiroam Begins Shipping X Worldwide
Perth, July 4, 2016 AEST (ABN Newswire) - Flexiroam Limited (
ASX:FRX) is pleased to announce that its flagship data roaming product, FLEXIROAM X, has seen a positive response with early traction following its launch on 1 June 2016.
Highlights:
- "X" wins positive response in the initial launch markets
- More than 10% of users who downloaded "X" app have converted to paying customers
- Australia has the highest number of conversions from free to paid subscribers with 40% of the app users signed up to the yearly membership
- The Company begins aggressive marketing campaign and shipping to 80 countries on 4 July 2016
"X" is a smartphone application that works together with a thin, microchip embedded film.
The "X" microchip only requires a one time application on a user's SIM to enable access to FLEXIROAM's affordable data roaming networks in 100 countries. Through the app, users can purchase an annual membership subscription for as low as USD 9.99 providing them with the ability to utilise free data which can be earned through the application's features.
In the initial 8 markets it was launched, "X" has received positive validation with good responses from customers. To date, more than 10% of users who have downloaded the app have purchased either an annual subscription or 1GB data bundles. Almost 40% of X sales came from Australia, the 2nd most number of paying customers after Malaysia. The Company also had strong sales in Singapore and Indonesia.
The Company has sold 25,474 GB with customers having consumed a total of 174 GB of roaming data to date. The feedback from customers has been positive. Through its patent pending technology FTS (Flexiroam Tracking System), the Company is able to monitor and analyse the consumption of the data by customers, allowing better management of margins and facilitating negotiation of better deals with roaming partners.
FLEXIROAM CEO, Jef Ong adds, "Now that we have validated the product with positive traction in Australia, we will deploy larger scale marketing campaigns across the world. The team will continue to focus on improving the app, bring new and exciting features and forging new partnerships within the travel industry".
Following the current success of FLEXIROAM X, the Company will begin shipping across the globe on 4 July 2016. Travellers in over 80 countries will now be able to order X and have it delivered to their doorstep within 7 working days. Readers can find "X"'s updated service availability through the official website, http://www.flexiroamx.com
To view a short video on how FLEXIROAM "X" works, please visit:
http://www.abnnewswire.net/lnk/032F2VAI
About Flexiroam Ltd
FLEXIROAM Limited (ASX:FRX) is a leading telecommunications company offering universal voice and data services for mobile users globally. Its flagship data roaming product, FLEXIROAM X has coverage in over 100 countries with 4G speed in over 56 countries. FLEXIROAM is an asset light telecommunications company that does not own physical infrastructure yet is able to connect to around 580 network operators globally. FLEXIROAM aspires to be a household name in borderless mobile broadband service in Asia and beyond. Please visit https://www.flexiroam.com
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