Brand Protection and Customer Connection solutions company YPB Group Ltd (ASX:YPB) wishes to announce the resignation of CEO Jens Michel effective immediately. The Board extends its thanks to Jens for his dedication during his 16 months as CEO.

- YPB's CEO Jens Michel resigns effective immediately

- Founder and major shareholder John Houston to resume operational leadership

Founder and major shareholder John Houston will resume operational leadership. All attention and effort will be funnelled into converting the A$122m new business pipeline to revenue and completion of the 40% overhead reduction plan in order to drive the company into profitability as quickly as possible.

YPB Executive Chairman John Houston said: "I would like to personally thank Jens for his service over the past 21 months and wish him the very best in his future career. For the remainder of 2017, I am determined to focus the Company and all its resources on closing revenue opportunities in our well-developed pipeline and delivering the Company into profitability."

About YPB Group Ltd

In a rapidly changing world, brands need to do more than make great products, they need to PROTECT their consumer by allowing them to verify that their purchase is real and as a result buy with confidence. This is a proven initiative to trigger the consumer to CONNECT with brands.

YPB Group Ltd (ASX:YPB) provides real protection for quality brands with a focus on product authenticity. Simultaneously, we provide a gateway for brands to connect with their consumers and engender trust in authenticity by utilising the power of the smartphone.

In an evolving marketplace and with the rapid growth of cross border commerce, YPB leverages serialisation and patented authentication solutions so that insightful data can flow between brands and their consumers.

YPB is the obvious choice to PROTECT, DETECT and CONNECT.



Mr. John Houston
Executive Chairman
YPB Group Limited
T: +61-458-701-088

Mr. Gerard Eakin
YPB Group Limited
T: +61-427-011-596

Link: CEO resignation and operational leadership change

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