- China arm of global plastics supplier new China channel partner
- Valuable FMCG sector exposure
- Opens fourth big channel in China - FMCG added to autos, oil, electronics
This adds to the new channels recently secured by YPB China, Shenzen Meixin Electronics Co (SME), which supplies global electronics consumer goods manufacturers, and CCN Technologies, which is supplying YPB solutions to a global auto manufacturer and a global oil major.
The parent company is one of the world's major suppliers of plastic packaging products to FMCG manufacturers. Headquartered in Europe the company now operates in 45 countries with 176 locations worldwide and has 19,300 employees. Its Asia HQ is in Shanghai, China, and it has 7 operating locations in China.
The new channel partner has already engaged its first client in China to use YPB's solutions. A leading Chinese shampoo brand will adopt YPB anti-counterfeit technology, protecting its brand value and its customers from fakes. The monthly production volume will be circa 1m bottles. Revenue commencement from this contract is immediate.
YPB's Executive Chairman John Houston said: "The opportunity to work with a global leader in plastics packaging for high volume FMCG products in an ultra-high volume market is full of potential. This is an excellent first step and we look forward to building out our FMCG client base with our new partner. YPB China is making the most significant strides in its history and, with further initiatives in train, a markedly improved financial performance from China is in sight. Our China team has finally cracked global high volume industries and the task now is to fully capitalise on the opportunity."
About YPB Group Ltd
YPB Group Ltd (ASX:YPB) brings packaging to life through its proprietary technology suite that provides certainty of authenticity and connects brands directly to consumers enabling new levels of market intelligence and ROI data capture.
In an evolving marketplace and with the rapid growth of cross border commerce, our expertise presently focuses on the rapidly growing consumer markets of Australia, South East Asia and China.
ContactMr. John Houston
YPB Group Limited
Mr. Gerard Eakin
YPB Group Limited
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