Sydney, Sep 4, 2008 AEST (ABN Newswire) - Building investment links between Chinese companies and Australia will be the basis of a presentation by Tsinghua Tongfang Company (THTF)(SHA:600100) deputy general manager for Australia, Eddy Wu, during next month's Excellence in Mining and Exploration conference.

THTF, one of China's leading technology, electronics and software companies, has established a presence in Australia in the past 12 months with the aim of expanding its brand presence and establishing links between expanding Chinese companies and Australian providers, particularly those in the resources sector.

While there have been some successful links forged, Eddy Wu says more needs to be done to improve China's knowledge of Australia as a business partner.

"There are many Chinese products coming into Australia and Australian resources are flowing into China but the benefits for both countries can be improved through stronger business links.

"There are many Chinese companies wanting to invest in Australia but most of them don't know how to do this effectively. They don't understand the culture or the business practices and consider it is too complex to even attempt.

"Though our presence in Australia we hope to build these bridges and establish confidence in a beneficial two-way exchange," Eddy Wu says.

As well as being a technology provider, THTF also supplies 70% of the world's container inspector machines and is actively seeking Australian resource industry partners. It is now in a similar position to Korean electronics companies about 20 years ago and is ready to launch its brand on to the world stage.

The THTF presentation is certain to attract plenty of interest at Excellence in Mining & Exploration from September 14-16 at Hilton Sydney.

The conference profiles the exploration and mining industry from an investment context and will include presentations in the areas of capital raisings, listing issues and infrastructure as well as on and offshore investment activities while more than 60 companies in the resources industry will showcase their latest developments.

There will be more than 80 exhibition booths from mining and related sectors, company showcasing and keynote presentations from industry leaders, many networking possibilities, the National Mining Industry Awards gala dinner as well as the Legends in Mining Awards breakfast.

To view the full conference details including Keynote Speakers, please visit:

http://www.resourcefulevents.com/page/excellence-in-mining-and-exploration

About ResourcefulEvents

Resourceful Events is the events and conference division of Aspermont Limited, Australia's leading print and Internet publisher to the mining, oil & gas and related sectors.

About Tsinghua Tongfang Company

Tsinghua Tongfang Co., Ltd. is engaged in information and environmental industries. The Company's information businesses include computer business; application information business such as digital urban and industrial information systems, as well as security systems, and digital television systems such as digital communication and equipment manufacture, as well as Internet application. The Company's energy and environmental business include environment protection and building energy saving. The Company is also involved in science and technology park related business. During the year ended December 31, 2007, the Company obtained approximately 76% and 22% of its total revenue from information and environment businesses, respectively.

Contact

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