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PlayUp

PlayupPlayUp is a premium entertainment and technology group that enriches the lives of people through entertaining, rewarding and responsible online betting. We develop innovative online betting technologies in-house to power our brand and deliver world-class user experiences. Our energies are focused on fulfilling the needs of dedicated and passionate users who seek a deeper connection to the games they play.

We unify the world's favourite online betting products including Fixed Odds Sports Betting, Fixed-Odds Racing (Horses and Greyhounds), Esports and Daily Fantasy Sports (DFS) where we host Australia's largest and indeed some of the globe's largest prize pools in this competitive peer-to-peer online betting.

We hold online betting licenses in multiple jurisdictions and currently operate in Australia, New Zealand, India and the USA. In the USA, we have secured licensing and access to the nascent online sports betting market where our launch is imminent into multiple states.

     

News

PlayUp Announces A$12.5 million Placement Completion

🕔2/23/2021 9:58:11 AM 12237

PlayUp Limited is pleased to announce it has successfully completed a significantly over subscribed private capital raising of A$12.5 million ("Capital Raising").

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PlayUp Acquires The Roar and AthletesVoice, Eyes IPO

🕔2/1/2021 5:09:55 PM 11449

Premium entertainment and technology group, PlayUp Ltd., today announced the purchase of Australia's leading fan and athlete media platforms, The Roar and AthletesVoice.

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New Jersey Devils Partners with a Premium Australian Online Betting Operator - PlayUp

🕔1/15/2021 2:54:32 PM 13995

The New Jersey Devils and Prudential Center have today announced a multi-year agreement, with PlayUp, a premium Australian-owned online betting entertainment and technology group. PlayUp will become the presenting partner of the Devils newly redesigned PlayUp Studio, the team's Season Preview Show, as well as the Pre-Game Live Show prior to all Devils home games.

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PlayUp Successfully Secures Sports Betting License in New Jersey

🕔1/12/2021 3:44:06 PM 14105

PlayUp, the Premium Online Betting & Entertainment Company that provides online Sports Betting, Horse Racing and Daily Fantasy Sports in Australia, New Zealand and India, has expanded its footprint across the US by acquiring a betting license in New Jersey.

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Draftstars Announces Over $1 Million of BBL Prize Pools!

🕔12/8/2020 10:29:50 AM 13518

Draftstars, Australia's No.1 Daily Fantasy Sports (DFS) platform, owned by PlayUp Limited, will be offering over $1 million in prize pools for the BBL, including a $40,000 prize pool in the first match!

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Online Betting Entertainment and Technology Company Appoints Dennis Drazin to Board of Directors

🕔12/3/2020 10:12:35 PM 12193

Mr Drazin was recently appointed to the Board and will work directly with PlayUp CEO-USA Dr. Laila Mintas. Together they will help drive the USA business and support the company with its global growth strategy.

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Aussie Online Betting Entertainment and Technology Company announces Completion of $25 Million Capital Raise

🕔11/3/2020 9:43:09 AM 16940

PlayUp, the Australian owned Betting Operator, has today announced the completion of a $25,000,000 capital raise through a non-renounceable entitlement offer.

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Draftstars Partners with Kayo to Deliver Largest Fantasy AFL Prize Pool in History

🕔5/22/2019 4:36:45 PM 6153

Within a year of acquiring Draftstars from CrownBet, PlayUp Limited has continued its trend of offering record-breaking prize pools as Australia's official number one Daily Fantasy Sport Provider.

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PlayChip Lists on Bittrex International

🕔4/2/2019 2:10:45 PM 7415

PLAYCHIP, the Universal Gaming Token, has announced its listing on Bittrex International.

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PlayChip Lists on IDEX

🕔2/19/2019 11:09:36 AM 7546

PlayChip's listing on IDEX is its fourth listing in less than three weeks, following its successful listing on Australia's first regulated cryptocurrency exchange, Independent Reserve, in late January. The token is also listed on top ten exchange HitBTC and LATOKEN.

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Company Data

    Headquarters
  • 48 Epsom Road
    Zetland NSW 2017
    Australia
  • Principal Sector
  • Sports 
  • Principal Industry
  • Leisure & Entertainment 
  • Homepage
  • www.playup.com
  • E:
  • kelvin.kirk@playup.com